The KiniMetrix Team

Dev TandonPresident

Dev Tandon founded KiniMetrix in 2007 based on years of research and development with Kini Consulting, an advisory firm he established in 2002 that focuses on marketing strategy and operations. During his tenure, he has successfully overseen approximately 50 marketing efforts for companies of all sizes.

Dev is a former pricing expert from McKinsey & Company, where he served clients in industries ranging from industrial manufacturing to consumer goods and hi-tech. While at McKinsey, he developed expertise in business-to-business pricing and helped transform the firm's philosophy on pricing in distribution environments.

Together with his colleagues at Kini Consulting, Dev has helped develop KiniMetrix, the patent-pending approach around variance analysis of pricing and unit volumes, a task that virtually every business struggles to perform with accuracy. Under his leadership, Kini Consulting took its KiniMetrix price and volume measurement methodology, the product of close to 10 combined years of research and development, to market in 2007.

Prior to founding Kini Consulting and working with McKinsey & Company, Dev held positions at Microsoft Corporation, Trilogy Software, and General Electric Aircraft Engines in a variety of capacities. He has published several McKinsey & Company working papers and articles in periodicals on topics ranging from pricing to IT strategy.

Dev holds a degree in Computer Science from Princeton University.

Matthew ClarkVice President, Development

Matt Clark brings KiniMetrix more than 25 years experience developing fast and robust software on a multitude of platforms and languages. Over the course of his career, he has worked in academia, corporate research labs, and several technology startup companies. His expertise includes software architecture, database development, and system administration.

Matt also serves as CTO for GORGES, an Internet software development firm. At Gorges, he manages internal and customer technical solutions and is responsible for technical architecture, software framework, database design, and hosting selection for client projects.

Matt holds a master's degree in Computer and Information Science from the University of Pennsylvania, and a bachelor's degree (summa cum laude) in Electrical Engineering and Computer Science from Princeton University.

Chris SorrowVice President of Sales & Marketing

Chris Sorrow is a former management consultant and start-up veteran. After graduating from law school, he spent seven years as a management consultant with McKinsey & Company and the Corporate Executive Board, where he managed the firm's legal and audit committee practices.

Chris has held senior management roles with several start-ups, including Sandbox.com, where he served as Vice President, Corporate Development, prior to the company's acquisition by NBC Universal. He also served as Director, Business and Channel Development at NFR Security, acquired by Checkpoint Software, where he managed both the sales organization for Asia-Pacific and South America and the company's worldwide channel sales program.

He holds a B.B.A. in economics from the University of Georgia and a J.D. from the Yale Law School.